Josh Bentzen

Forklore Branding

This brand identity was created for Forklore, a small catering business based in Los Angeles that specializes in intimate gatherings. With a focus on homecooked meals and bespoke table settings, the brand needed to reflect both aesthetic sophistication and warmth.

The design uses sophisticated yet approachable typography in sage green and complementary cream, for an organic and handcrafted feeling. The icon features utensils arranged over the “O” to suggest a plate.